{"id":19820,"date":"2025-12-01T11:05:55","date_gmt":"2025-12-01T11:05:55","guid":{"rendered":"https:\/\/www.edunetwork.am\/product\/bba-in-luxury-brand-management-and-marketing\/"},"modified":"2025-12-01T11:07:14","modified_gmt":"2025-12-01T11:07:14","slug":"bba-in-luxury-brand-management-and-marketing","status":"publish","type":"product","link":"https:\/\/www.edunetwork.am\/en\/product\/bba-in-luxury-brand-management-and-marketing\/","title":{"rendered":"BBA in Luxury Brand Management and Marketing"},"content":{"rendered":"<p>[vc_row][vc_column][vc_tta_accordion style=&#8221;outline&#8221; color=&#8221;edu-pink&#8221; active_section=&#8221;1&#8243;][vc_tta_section title=&#8221;Program description&#8221; tab_id=&#8221;1617195119907-156ced13-a567&#8243;][vc_column_text]<span style=\"font-weight: 400;\">The BBA Luxury Brand Management &amp; Marketing program is designed to equip students with the skills to develop effective marketing strategies for luxury brands. The curriculum provides a comprehensive overview of brand management, market research, corporate communication, product development, packaging, retail, and digital marketing. Students will learn how to plan, promote, and launch luxury products in international markets while managing budgets and coordinating cross-sector initiatives.<\/span>[\/vc_column_text][\/vc_tta_section][vc_tta_section title=&#8221;Entry requirements&#8221; tab_id=&#8221;1617195261299-8837da28-d6d4&#8243;][vc_column_text]<br \/>\n<b>Entry Requirements<\/b><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\">\u00a0<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Academic<\/b><span style=\"font-weight: 400;\">: To join the BBA program in the 1st year, you need to have the baccalaur\u00e9at or an equivalent diploma. If you have already completed a 1st year of higher education (BTS, licence 1, BUT, pr\u00e9pa), you can apply to enter the 2nd year. Finally, if you have completed a 2nd year of higher education, you can enter the BBA program in the 3rd year.<\/span><\/li>\n<\/ul>\n<p><b>English<\/b><span style=\"font-weight: 400;\">:TOEFL (iBT mini. 79, on paper mini. 550, online mini. 213), TOEIC (minimum 785),\u00a0 IELTS (minimum 6.0) .<\/span><br \/>\n[\/vc_column_text][\/vc_tta_section][vc_tta_section title=&#8221;Tuition fee&#8221; tab_id=&#8221;1617195297063-e7031c75-3656&#8243;][vc_column_text]<b>\u00a0<\/b><span style=\"font-weight: 400;\">\u20ac10,800- \u20ac11,500<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">Tuition and fees for each year will be calculated separately \u2024<\/span><\/p>\n<p><b>International Student<\/b><span style=\"font-weight: 400;\"> Pack: <\/span><b>\u20ac490 <\/b><span style=\"font-weight: 400;\">mandatory fee for exclusive support services for international students.<\/span>[\/vc_column_text][\/vc_tta_section][vc_tta_section title=&#8221;Scholarships&#8221; tab_id=&#8221;1617195330552-7c331202-de06&#8243;][vc_column_text]<span style=\"font-weight: 400;\">Available<\/span>[\/vc_column_text][\/vc_tta_section][\/vc_tta_accordion][vc_column_text][\/vc_column_text][\/vc_column][\/vc_row]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>[vc_row][vc_column][vc_tta_accordion style=&#8221;outline&#8221; 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